Nike #GetOutHere Campaign Winter Challenge

Adri

Congratulations to our very own, Founder, Adriana Cesar for earning a spot at this weekend's Get Out Here Challenge! Good Luck!!!

Hi everyone, all I can say is WOW!  I never won anything of this caliber!  I was so stoked when I received the news that I am one of the 48 athletes who won a trip to Nike’s main event in the Get Out Here Challenge, taking place December 12 in Chicago, IL.  I have yet to know what exactly that “main event” will be – still a mystery, but I have a good feeling it will have a brrr cold factor! ~ Adriana Cesar

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To top it off, on Tuesday December 8 Sydney Leroux, an Olympic Gold medalist from the U.S. women's national soccer team gave a shout out tweet to Adriana! Way to Go!!!Twitter Link

SydneyLeroux Dwyer_GetOutHere

About the Campaign ::

The “Snow Day” Campaign aired on October 29, Nike brought together 20 accomplished, professional athletes who were pitted against each other in one giant, snowy football game to remind everyday athletes across the country that training doesn’t end when the temperature drops.

The “Snow Day” Campaign aired on October 29 on Nike digital channels and TV during Thursday Night Football, when the New England Patriots take on the Miami Dolphins. The film was created by Nike and Portland-based agency Wieden + Kennedy.  As as part of the #GetOutHere campaign, Nike is on an extensive search to find the 48 most weather-defying athletes to compete in the #GetOutHereChallenge

“Snow Day” kicks off Nike’s #GetOutHere campaign, which highlights key products (such as Nike Therma-Sphere Max and AeroReact), services and inspiration for athletes at every level who want to train and embrace winter weather. Additionally, for the first time, Nike.com allows consumers to filter product searches by specific weather conditions such as Freezing, Cold, Cool and Dark.

Pro athletes featured in the film include: Rob Gronkowski, Ndamukong Suh, Odell Beckham Jr., Le’Veon Bell, Eugenie Bouchard, Antonio Brown, Elena Delle Donne, Marlen Esparza, Paula Findlay, Lauren Fisher, Paul George, A.J. Green, Draymond Green, Luke Kuechly, Sydney Leroux, Carli Lloyd, Marcus Mariota, LeSean McCoy, Ben Roethlisberger, Eric Weddle and Steven Stamkos. In addition to the film, a behind-the-scenes video (below) features many of the cast reminiscing about their favorite snow day memories.

via Nike, Inc.

 

Nike: Snow Day – Spot

 

Snow Day: Behind The Scenes

 

 

Check out Nike's floating gym where Nike’s Get Out Here Challenge Finals will take place in a specially designed box on the Riverwalk via ChicagoBusiness.com Read more here